Enhance your PR, media and marketing skills with AI-driven strategies in this comprehensive class led by tech journalists John Biggs and and Pete Pachal. This class, which runs for three hours via Zoom or in person, is designed to take elevate creative professionals from the basics of AI to using generative AI tools in a single afternoon.

We created the class specifically with communications and marketing people in mind. No prior technical experience is necessary. Why take generic AI classes that drip out over weeks, when you can equip yourself with tools and insights tailored to your profession in less than a day? With our class, which evolves every time we teach it, you can transforming your abilities and strategy, amplifying your impact like never before.

You Will Receive:

  • Knowledge of AI’s impact on online media, marketing, and journalism, focused on real-life professional applications
  • Hands-on experience with various AI tools for text and visuals including purpose-built tools for writing, pitching, and SEO content
  • Understanding of ethical and legal considerations surrounding AI in media
  • Understanding how to implement locally hosted and trained models for security-conscious clients

You Also Get:

  • 1-on-1 time with the instructor to help you apply AI tools in your professional workflows
  • Lifetime access to presentation recordings, reference materials, templates, and more!
  • 6-month membership to the Media Copilot to network with fellow professionals fluent in AI
  • A verified virtual badge for your LinkedIn profile



Who this class is for:


Designed for marketers, journalists, and PR professionals eager to explore and integrate the newest tools in emerging media, this class is a gateway to enhancing your storytelling and promotional skills with AI. It’s an ideal starting point for those new to AI or unsure about how to incorporate it into their work. Whether you’re AI-curious or are on a first-name basis with ChatGPT, we guarantee this course will teach you new techniques and tools that will better refine your ideas, speed up content creation, turbocharge your productivity.

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Frequently Asked Questions


Can I get a refund if I'm unhappy with my purchase?

If you are unsatisfied with your coaching, reach out to us to see if your purchase is eligible for a refund.


How do I schedule my appointment?

Upon purchasing coaching, you'll receive further instructions on how to book a time for your appointment.


Can I purchase coaching more than once?

Absolutely! If you find yourself in need of coaching more than once, simply purchase the coaching again.